{"id":81884,"date":"2024-10-05T12:07:45","date_gmt":"2024-10-05T11:07:45","guid":{"rendered":"https:\/\/www.freshpies.co.uk\/?post_type=portfolio&#038;p=81884"},"modified":"2026-04-21T14:05:17","modified_gmt":"2026-04-21T13:05:17","slug":"humanidad-directa","status":"publish","type":"portfolio","link":"https:\/\/www.freshpies.co.uk\/es\/project\/humanity-direct\/","title":{"rendered":"Humanidad Directa"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-0\"><div class=\"row col-no-gutter limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><div class=\"h3 vimeo-video fluid-object\" style=\"padding-top: 55.95%\"><iframe title=\"Humanity Direct Scroll-Final\" src=\"https:\/\/player.vimeo.com\/video\/1030002609?background=1&amp;title=0&amp;byline=0&amp;portrait=0&amp;dnt=1?dnt=1&amp;app_id=122963\" width=\"840\" height=\"470\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/div><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-0\" data-row=\"script-row-unique-0\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-0\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-1\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell\" ><div class=\"uncont quad-block-padding col-custom-width\" style=\" max-width:65%;\" ><div class=\"uncode_text_column fp-project-title\" ><\/p>\n<h1 class=\"h5\">HUMANIDAD DIRECTA<\/h1>\n<p>\n<\/div><div class=\"vc_custom_heading_wrap fp-project-subtitle\"><div class=\"heading-text el-text\" ><h2 class=\"h2\" ><span>Su donaci\u00f3n cambia vidas<\/span><\/h2><hr class=\"separator-break\" \/><\/div><div class=\"clear\"><\/div><\/div><div class=\"uncode_text_column vc_custom_1729000335596\"  style=\"margin-bottom: 24px ;\"><p><a href=\"https:\/\/www.freshpies.co.uk\/es\/nuestro-trabajo\/#website-design-and-development\">Dise\u00f1o y desarrollo de sitios web<\/a>, <a href=\"https:\/\/www.freshpies.co.uk\/es\/nuestro-trabajo\/#branding-and-print\">Marca e impresi\u00f3n<\/a>, <a href=\"https:\/\/www.freshpies.co.uk\/es\/nuestro-trabajo\/#digital-marketing\">Marketing digital<\/a><\/p>\n<\/div><div class=\"vc_custom_heading_wrap fp-project-subtitle\"><div class=\"heading-text el-text\" ><hr class=\"separator-break\" \/><\/div><div class=\"clear\"><\/div><\/div><div class=\"uncode_text_column\" ><p>Humanity Direct es una organizaci\u00f3n ben\u00e9fica que ofrece a los donantes la oportunidad de financiar directamente operaciones que salvan y cambian vidas. Llevamos trabajando con Humanity Direct desde 2018 realizando campa\u00f1as espec\u00edficas de Google Ads (las organizaciones ben\u00e9ficas reciben presupuesto gratuito para anunciarse en Google Ads) promocionando eventos espec\u00edficos de ultramarat\u00f3n, siendo esta la principal fuente de donaciones de la organizaci\u00f3n ben\u00e9fica.<\/p>\n<p>Humanity Direct ten\u00eda una p\u00e1gina web, pero ten\u00eda 10 a\u00f1os y chirriaba. Tambi\u00e9n hab\u00eda una oportunidad de ampliar su atractivo y las opciones de donaciones, ampliando su alcance m\u00e1s all\u00e1 de la comunidad de ultramaratonianos.<\/p>\n<p>Redise\u00f1amos su sitio web en WordPress, haciendo uso de su marca distintiva y su paleta de colores, refinando las fuentes y refrescando el dise\u00f1o.<\/p>\n<p>Tambi\u00e9n mejoramos la experiencia del usuario, esbozando el proceso de recaudaci\u00f3n de fondos, mejorando la narraci\u00f3n de historias y el proceso de inscripci\u00f3n en todo el sitio web.<\/p>\n<p>Seguimos apoyando al equipo de Humanity Direct con su p\u00e1gina web y tambi\u00e9n con el marketing digital, incluyendo SEO, redes sociales, email marketing y Google Ads.<\/p>\n<p><a href=\"https:\/\/www.humanitydirect.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">humanitydirect.com<\/a><\/p>\n<\/div><div class=\"uncode-wrapper uncode-share  has-title\" ><h6>Compartir<\/h6><div class=\"share-button share-buttons share-inline only-icon\" data-url=\"\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-1\" data-row=\"script-row-unique-1\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-1\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-2\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-81890\" src=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Responsive-Website.png\" width=\"2560\" height=\"1589\" alt=\"Sitio web responsivo de Humanity Direct\" srcset=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Responsive-Website.png 2560w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Responsive-Website-300x186.png 300w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Responsive-Website-1024x636.png 1024w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Responsive-Website-768x477.png 768w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Responsive-Website-1536x953.png 1536w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Responsive-Website-2048x1271.png 2048w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Responsive-Website-18x12.png 18w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Responsive-Website-350x217.png 350w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-2\" data-row=\"script-row-unique-2\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-2\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-3\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell\" ><div class=\"uncont quad-block-padding col-custom-width\" style=\" max-width:80%;\" ><div class=\"icon-box icon-box-top  test-auth\" ><div class=\"icon-box-icon fa-container\" ><span class=\"text-default-color btn-disable-hover\"><span id=\"icon-592825\" style=\"width:256px\" class=\"icon-media\"><img decoding=\"async\" src=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2026\/02\/humanitydirect-testimonial-icon.svg\" alt=\"\" \/><\/span><\/span><\/div><div class=\"icon-box-content\"><div class=\"icon-box-heading icon-box-fa-1x\"><h3 class=\"h3\">Nick<\/h3><\/div><p>Humanidad Directa<\/p>\n<\/div><\/div><div class=\"uncode_text_column fp-project-review\" ><\/p>\n<blockquote class=\"pullquote\">\n<p>Han dise\u00f1ado dos sitios web para m\u00ed. Hope Estates y Humanity Direct. Tambi\u00e9n he tenido 2 sitios web para otras empresas dise\u00f1adas en otros lugares. Fresh Pies ha transformado nuestro sitio web de Humanity Direct en un sitio moderno y reactivo que ahora acepta pagos y donaciones mensuales de una manera que el otro sistema no pod\u00eda. El nuevo sitio web, escrito por ellos, tambi\u00e9n explica lo que hacemos de una forma mucho m\u00e1s clara, tanto en el texto como en las fotos y v\u00eddeos que han utilizado, para mostrarnos lo mejor de nosotros mismos. Estoy muy agradecido por todo lo que han hecho, y adem\u00e1s se ajustaron al presupuesto y al calendario. Los recomiendo 100%.<\/p>\n<\/blockquote>\n<p>\n<\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-3\" data-row=\"script-row-unique-3\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-3\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-4\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-81889\" src=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Mobile-Website.png\" width=\"2560\" height=\"1592\" alt=\"Sitio web m\u00f3vil de Humanity Direct\" srcset=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Mobile-Website.png 2560w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Mobile-Website-300x187.png 300w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Mobile-Website-1024x637.png 1024w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Mobile-Website-768x478.png 768w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Mobile-Website-1536x955.png 1536w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Mobile-Website-2048x1274.png 2048w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Mobile-Website-18x12.png 18w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Mobile-Website-350x218.png 350w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-4\" data-row=\"script-row-unique-4\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-4\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-5\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-81888\" src=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Illustrations.png\" width=\"2560\" height=\"1836\" alt=\"Humanity Direct Ilustraciones\" srcset=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Illustrations.png 2560w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Illustrations-300x215.png 300w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Illustrations-1024x734.png 1024w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Illustrations-768x551.png 768w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Illustrations-1536x1102.png 1536w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Illustrations-2048x1469.png 2048w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Illustrations-18x12.png 18w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Illustrations-350x251.png 350w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-5\" data-row=\"script-row-unique-5\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-5\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-6\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-81897\" src=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Details-1.jpg\" width=\"2560\" height=\"1914\" alt=\"Humanity Direct Website Details\" srcset=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Details-1.jpg 2560w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Details-1-300x224.jpg 300w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Details-1-1024x766.jpg 1024w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Details-1-768x574.jpg 768w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Details-1-1536x1148.jpg 1536w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Details-1-2048x1531.jpg 2048w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Details-1-16x12.jpg 16w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Details-1-350x262.jpg 350w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-6\" data-row=\"script-row-unique-6\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-6\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-7\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"vc_row style-back_color-583691-bg row-internal row-container\"><div class=\"row col-no-gutter row-child\" data-height=\"100\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_child col-lg-6 single-internal-gutter\"><div class=\"uncol style-light shift_y_neg_double shift_y_fixed animate_when_almost_visible bottom-t-top\" data-delay=\"400\" data-speed=\"800\"><div class=\"uncoltable\"><div class=\"uncell  vc_custom_1548862364603 no-block-padding\" style=\"padding-top: 30px ;padding-right: 30px ;padding-bottom: 30px ;padding-left: 30px ;\" ><div class=\"uncont\" style=\" max-width:85%;\" ><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-81892\" src=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Left.png\" width=\"1080\" height=\"2582\" alt=\"Sitio web de Humanity Direct\" srcset=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Left.png 1080w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Left-125x300.png 125w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Left-428x1024.png 428w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Left-768x1836.png 768w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Left-642x1536.png 642w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Left-857x2048.png 857w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Left-5x12.png 5w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Left-350x837.png 350w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-top pos-center align_left column_child col-lg-6 single-internal-gutter shift-col-wa\"><div class=\"uncol style-light shift_y_double shift_y_down_neg_double shift_y_down_fixed animate_when_almost_visible bottom-t-top\" data-delay=\"800\" data-speed=\"800\"><div class=\"uncoltable\"><div class=\"uncell  vc_custom_1548862372603 no-block-padding\" style=\"padding-right: 30px ;padding-bottom: 30px ;padding-left: 30px ;\" ><div class=\"uncont\" style=\" max-width:85%;\" ><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-shadowed tmb-shadowed-sm tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-81893\" src=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Right.png\" width=\"1080\" height=\"2386\" alt=\"Sitio web de Humanity Direct\" srcset=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Right.png 1080w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Right-136x300.png 136w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Right-464x1024.png 464w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Right-768x1697.png 768w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Right-695x1536.png 695w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Right-927x2048.png 927w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Right-5x12.png 5w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Website-Right-350x773.png 350w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-7\" data-row=\"script-row-unique-7\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-7\"));<\/script><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Estamos muy contentos de lanzar nuestra nueva empresa y producto Ooooh. Despu\u00e9s de haber aparecido en demasiadas revistas y de haber creado un gran revuelo en Internet, sabemos que Ooooh va a ser grande. Puede que nos hayas visto en la Guarida de los Dinosaurios, donde nos dijeron que no los necesit\u00e1bamos porque ya lo est\u00e1bamos haciendo muy bien nosotros mismos, as\u00ed que eso es lo que hemos seguido haciendo. Tambi\u00e9n esperamos ganar este a\u00f1o el Startup Fictional Business of the Year. Puede que nos hayan visto en la Guarida de los Dinosaurios, donde nos dijeron que no los necesit\u00e1bamos porque ya lo hac\u00edamos muy bien nosotros mismos, as\u00ed que eso es lo que hemos seguido haciendo.<\/p>","protected":false},"author":1,"featured_media":81894,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"portfolio_category":[19,21,73],"class_list":["post-81884","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-website-design-development","portfolio_category-branding-print","portfolio_category-online-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Humanity Direct - Fresh Pies<\/title>\n<meta name=\"description\" content=\"Humanity Direct had a website, but it was 10 years old and creaking, there was also an opportunity to broaden their appeal and options.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.freshpies.co.uk\/es\/proyecto\/humanidad-directa\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Humanity Direct\" \/>\n<meta property=\"og:description\" content=\"Humanity Direct had a website, but it was 10 years old and creaking, there was also an opportunity to broaden their appeal and options.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.freshpies.co.uk\/es\/proyecto\/humanidad-directa\/\" \/>\n<meta property=\"og:site_name\" content=\"Fresh Pies\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/freshpiesdigital\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-21T13:05:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Thumb.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1124\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@freshpies\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/project\\\/humanity-direct\\\/\",\"url\":\"https:\\\/\\\/www.freshpies.co.uk\\\/project\\\/humanity-direct\\\/\",\"name\":\"Humanity Direct - Fresh Pies\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/project\\\/humanity-direct\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/project\\\/humanity-direct\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.freshpies.co.uk\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/Humanity-Direct-Thumb.png\",\"datePublished\":\"2024-10-05T11:07:45+00:00\",\"dateModified\":\"2026-04-21T13:05:17+00:00\",\"description\":\"Humanity Direct had a website, but it was 10 years old and creaking, there was also an opportunity to broaden their appeal and options.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/project\\\/humanity-direct\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.freshpies.co.uk\\\/project\\\/humanity-direct\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/project\\\/humanity-direct\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.freshpies.co.uk\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/Humanity-Direct-Thumb.png\",\"contentUrl\":\"https:\\\/\\\/www.freshpies.co.uk\\\/wp-content\\\/uploads\\\/2024\\\/09\\\/Humanity-Direct-Thumb.png\",\"width\":1500,\"height\":1124,\"caption\":\"Humanity Direct Website\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/project\\\/humanity-direct\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.freshpies.co.uk\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Project\",\"item\":\"https:\\\/\\\/www.freshpies.co.uk\\\/project\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Humanity Direct\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#website\",\"url\":\"https:\\\/\\\/www.freshpies.co.uk\\\/\",\"name\":\"Fresh Pies\",\"description\":\"Website and Digital Marketing Agency in Balham, South London\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.freshpies.co.uk\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#organization\",\"name\":\"Fresh Pies\",\"url\":\"https:\\\/\\\/www.freshpies.co.uk\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.freshpies.co.uk\\\/wp-content\\\/uploads\\\/2018\\\/12\\\/fresh-pies-logo-svg-2.svg\",\"contentUrl\":\"https:\\\/\\\/www.freshpies.co.uk\\\/wp-content\\\/uploads\\\/2018\\\/12\\\/fresh-pies-logo-svg-2.svg\",\"width\":\"1\",\"height\":\"1\",\"caption\":\"Fresh Pies\"},\"image\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/freshpiesdigital\\\/\",\"https:\\\/\\\/x.com\\\/freshpies\",\"https:\\\/\\\/www.instagram.com\\\/freshpies\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/freshpies\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Humanity Direct - Pasteles frescos","description":"Humanity Direct ten\u00eda un sitio web, pero ten\u00eda 10 a\u00f1os y chirriaba. Tambi\u00e9n hab\u00eda una oportunidad de ampliar su atractivo y sus opciones.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.freshpies.co.uk\/es\/proyecto\/humanidad-directa\/","og_locale":"es_ES","og_type":"article","og_title":"Humanity Direct","og_description":"Humanity Direct had a website, but it was 10 years old and creaking, there was also an opportunity to broaden their appeal and options.","og_url":"https:\/\/www.freshpies.co.uk\/es\/proyecto\/humanidad-directa\/","og_site_name":"Fresh Pies","article_publisher":"https:\/\/www.facebook.com\/freshpiesdigital\/","article_modified_time":"2026-04-21T13:05:17+00:00","og_image":[{"width":1500,"height":1124,"url":"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Thumb.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@freshpies","twitter_misc":{"Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.freshpies.co.uk\/project\/humanity-direct\/","url":"https:\/\/www.freshpies.co.uk\/project\/humanity-direct\/","name":"Humanity Direct - Pasteles frescos","isPartOf":{"@id":"https:\/\/www.freshpies.co.uk\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.freshpies.co.uk\/project\/humanity-direct\/#primaryimage"},"image":{"@id":"https:\/\/www.freshpies.co.uk\/project\/humanity-direct\/#primaryimage"},"thumbnailUrl":"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Thumb.png","datePublished":"2024-10-05T11:07:45+00:00","dateModified":"2026-04-21T13:05:17+00:00","description":"Humanity Direct ten\u00eda un sitio web, pero ten\u00eda 10 a\u00f1os y chirriaba. Tambi\u00e9n hab\u00eda una oportunidad de ampliar su atractivo y sus opciones.","breadcrumb":{"@id":"https:\/\/www.freshpies.co.uk\/project\/humanity-direct\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.freshpies.co.uk\/project\/humanity-direct\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.freshpies.co.uk\/project\/humanity-direct\/#primaryimage","url":"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Thumb.png","contentUrl":"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2024\/09\/Humanity-Direct-Thumb.png","width":1500,"height":1124,"caption":"Humanity Direct Website"},{"@type":"BreadcrumbList","@id":"https:\/\/www.freshpies.co.uk\/project\/humanity-direct\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.freshpies.co.uk\/"},{"@type":"ListItem","position":2,"name":"Project","item":"https:\/\/www.freshpies.co.uk\/project\/"},{"@type":"ListItem","position":3,"name":"Humanity Direct"}]},{"@type":"WebSite","@id":"https:\/\/www.freshpies.co.uk\/#website","url":"https:\/\/www.freshpies.co.uk\/","name":"Pasteles frescos","description":"Agencia de p\u00e1ginas web y marketing digital en Balham, Sur de Londres","publisher":{"@id":"https:\/\/www.freshpies.co.uk\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.freshpies.co.uk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.freshpies.co.uk\/#organization","name":"Pasteles frescos","url":"https:\/\/www.freshpies.co.uk\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.freshpies.co.uk\/#\/schema\/logo\/image\/","url":"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2018\/12\/fresh-pies-logo-svg-2.svg","contentUrl":"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2018\/12\/fresh-pies-logo-svg-2.svg","width":"1","height":"1","caption":"Fresh Pies"},"image":{"@id":"https:\/\/www.freshpies.co.uk\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/freshpiesdigital\/","https:\/\/x.com\/freshpies","https:\/\/www.instagram.com\/freshpies\/","https:\/\/www.linkedin.com\/company\/freshpies\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.freshpies.co.uk\/es\/wp-json\/wp\/v2\/portfolio\/81884","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.freshpies.co.uk\/es\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/www.freshpies.co.uk\/es\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/www.freshpies.co.uk\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.freshpies.co.uk\/es\/wp-json\/wp\/v2\/comments?post=81884"}],"version-history":[{"count":16,"href":"https:\/\/www.freshpies.co.uk\/es\/wp-json\/wp\/v2\/portfolio\/81884\/revisions"}],"predecessor-version":[{"id":84256,"href":"https:\/\/www.freshpies.co.uk\/es\/wp-json\/wp\/v2\/portfolio\/81884\/revisions\/84256"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.freshpies.co.uk\/es\/wp-json\/wp\/v2\/media\/81894"}],"wp:attachment":[{"href":"https:\/\/www.freshpies.co.uk\/es\/wp-json\/wp\/v2\/media?parent=81884"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/www.freshpies.co.uk\/es\/wp-json\/wp\/v2\/portfolio_category?post=81884"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}