{"id":79313,"date":"2021-11-25T10:58:48","date_gmt":"2021-11-25T10:58:48","guid":{"rendered":"https:\/\/www.freshpies.co.uk\/?p=79313"},"modified":"2021-11-25T10:58:48","modified_gmt":"2021-11-25T10:58:48","slug":"hva-er-internasjonal-seo","status":"publish","type":"post","link":"https:\/\/www.freshpies.co.uk\/nb\/what-is-international-seo\/","title":{"rendered":"Hva er internasjonal SEO?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Internasjonal SEO skiller seg fra standard SEO-praksis, og er en m\u00e5te \u00e5 definere m\u00e5lrettede steder og spr\u00e5k p\u00e5 for at s\u00f8kemotorer skal kunne indeksere et nettsted p\u00e5 en n\u00f8yaktig m\u00e5te. Nettsteder kan optimaliseres for flerspr\u00e5klige eller multiregionale form\u00e5l, noe som betyr at hvis nettstedet ditt skal fungere p\u00e5 ulike spr\u00e5k, ulike steder eller begge deler, m\u00e5 disse faktorene synliggj\u00f8res via innhold, url eller i koden p\u00e5 nettstedet ditt.\u00a0<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-left counter-flat ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Innhold<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Veksle mellom innholdsfortegnelsen\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #0a0a0a;color:#0a0a0a\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #0a0a0a;color:#0a0a0a\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.freshpies.co.uk\/nb\/what-is-international-seo\/#How_do_you_know_if_you_need_to_optimise_your_site_for_international_use\" >Hvordan vet du om du trenger \u00e5 optimalisere nettstedet ditt for internasjonal bruk?\u00a0<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.freshpies.co.uk\/nb\/what-is-international-seo\/#What_are_international_SEO_best_practices\" >Hva er beste praksis for internasjonal SEO?\u00a0<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.freshpies.co.uk\/nb\/what-is-international-seo\/#Language_targeting_for_your_website\" >Spr\u00e5kinnstilling for nettstedet ditt\u00a0<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.freshpies.co.uk\/nb\/what-is-international-seo\/#Now_lets_put_this_into_action\" >La oss n\u00e5 sette dette ut i livet!\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"How_do_you_know_if_you_need_to_optimise_your_site_for_international_use\"><\/span><b>Hvordan vet du om du trenger \u00e5 optimalisere nettstedet ditt for internasjonal bruk?<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">For \u00e5 finne ut om nettstedet ditt b\u00f8r internasjonaliseres eller ikke, er det best \u00e5 se p\u00e5 hvor brukerne kommer fra geografisk, og hvordan de samhandler med nettstedet ditt for \u00e5 forst\u00e5 informasjonen, produktene eller tjenestene du tilbyr.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Internasjonal SEO kan virke litt forvirrende til \u00e5 begynne med, men den beste m\u00e5ten \u00e5 forst\u00e5 m\u00e5lene med denne tiln\u00e6rmingen p\u00e5, er \u00e5 bytte ut rangering for produkter eller s\u00f8keord osv. med \u00e5 n\u00e5 ut til m\u00e5lgruppene i riktig geografisk omr\u00e5de og p\u00e5 riktig spr\u00e5k. Ved \u00e5 sette opp dette f\u00f8rst, kan du deretter jobbe med innholds-SEO og fokusere p\u00e5 andre spesifikke rangeringsfunksjoner senere.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Den beste m\u00e5ten \u00e5 lage et fullstendig internasjonalisert nettsted p\u00e5, er f\u00f8rst \u00e5 finne ut hvilket land eller hvilken region du vil at nettstedet skal henvende seg til. I tillegg kan du ogs\u00e5 definere hvilket spr\u00e5k du vil at teksten skal vises p\u00e5 ved \u00e5 bruke spr\u00e5kkoder i HTML-koden p\u00e5 nettstedet. Til slutt m\u00e5 du fokusere p\u00e5 innhold, og publisere materiale som er relatert til den spesifikke regionen med lokalisert rangeringsevne\/form\u00e5l.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For \u00e5 oppsummere:\u00a0<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Land<\/b><span style=\"font-weight: 400;\"> - URL (f.eks. ccTLD)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Spr\u00e5k<\/b><span style=\"font-weight: 400;\"> - HTML-spr\u00e5kkoder (f.eks. hreflang)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Innhold<\/b><span style=\"font-weight: 400;\"> - lokalisert spr\u00e5k som er rettet mot m\u00e5lgruppens forst\u00e5else (ved \u00e5 bruke riktig terminologi, for eksempel hvis du retter deg mot USA, vil korrekt amerikansk stavem\u00e5te og ordlyd som \"farge\" eller \"fortau\" bidra til \u00e5 gj\u00f8re innholdet ditt relevant\/rangere bedre p\u00e5 et amerikansk sted)<\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_are_international_SEO_best_practices\"><\/span><b>Hva er beste praksis for internasjonal SEO?\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><b>Hva er de ulike internasjonale URL-typene?\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Som nevnt tidligere kan strukturen p\u00e5 nettadressen til et nettsted bestemme geografisk plassering eller geografisk m\u00e5lretting, men det finnes flere m\u00e5ter \u00e5 gj\u00f8re dette p\u00e5. Hver nettadressestruktur p\u00e5virker geografisk m\u00e5lretting p\u00e5 forskjellige m\u00e5ter:\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\"><strong>gTLD<\/strong> - Et generisk toppniv\u00e5domene. Disse nettadressene er ikke landsspesifikke, men blir i stedet geom\u00e5lrettet manuelt via s\u00f8kekonsollen eller andre webansvarlige verkt\u00f8y for \u00e5 m\u00e5lrette mot bestemte steder. Et eksempel p\u00e5 et slikt domene er <strong>.com, .net eller .org<\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>ccTLD<\/strong> - Dette er et landsspesifikt domene som automatisk geo-m\u00e5lrettes ved hjelp av Google Search Console-teknologi. Disse nettadressene er definert av en kode p\u00e5 to bokstaver som tilsvarer et bestemt land, f.eks. <strong>eksempel.fr<\/strong> (dette vil v\u00e6re et nettsted som er rettet mot Frankrike). Denne nettadressen forteller s\u00f8kemotorene n\u00f8yaktig hvilket territorium nettstedet tilsvarer.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Underkatalog<\/strong> - Denne typen url har et rotdomene og bruker en bestemt underkatalog eller undermappe til \u00e5 internasjonalisere innholdet p\u00e5 nettstedet. F.eks. <\/span><strong>www.example.com\/de<\/strong><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Underdomenet<\/strong> - Et underdomene er et \"tredjeniv\u00e5domene\" som viser en s\u00f8kemotor hvilket territorium nettstedet sikter mot, men som ikke overf\u00f8rer eller mottar egenkapital fra rotdomenet. F.eks. <strong>us.example.com<\/strong><\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><b>Hva er fordelene og ulempene med de ulike internasjonale url-typene?\u00a0<\/b><\/h3>\n<p>&nbsp;<\/p>\n<table>\n<tbody>\n<tr>\n<td><b>Type<\/b><\/td>\n<td><b>Fordeler\u00a0<\/b><\/td>\n<td><b>Ulemper<\/b><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">ccTLD<\/span><\/td>\n<td>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gir et tydelig signal til s\u00f8kemotorene om hvor du befinner deg<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Lettere \u00e5 rangere lokalt<\/span><\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Et dyrere alternativ<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Domeneautoritet er adskilt til hvert enkelt nettsted<\/span><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Underdomenet<\/span><\/td>\n<td>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mindre vedlikehold enn ccTLD<\/span><\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gir et svakere signal til s\u00f8kemotorene n\u00e5r det gjelder plassering og innhold<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kan potensielt svekke domenets autoritet\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Flere brukere velger \u00e5 surfe lokalt<\/span><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Underkatalog<\/span><\/td>\n<td>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Mindre vedlikehold enn ccTLD<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kombinerer domeneautoritet<\/span><\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Gir et svakere signal til s\u00f8kemotorene n\u00e5r det gjelder plassering og innhold<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Flere brukere velger \u00e5 surfe lokalt\u00a0<\/span><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Language_targeting_for_your_website\"><\/span><b>Spr\u00e5kinnstilling for nettstedet ditt\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Avhengig av hvilken virksomhet eller tjeneste et nettsted tilbyr, kan det v\u00e6re n\u00f8dvendig med alternative spr\u00e5kvalg for \u00e5 n\u00e5 ut til den tiltenkte brukergruppen. Hvis du for eksempel eier et netthandelsnettsted som selger produkter til b\u00e5de engelsk- og fransktalende m\u00e5lgrupper, m\u00e5 nettstedet im\u00f8tekomme begge brukergruppene ved \u00e5 vise produkter p\u00e5 begge spr\u00e5k for \u00e5 skape en bedre brukeropplevelse.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Den beste m\u00e5ten \u00e5 vise s\u00f8kemotorene at nettstedet ditt er tilrettelagt for ulike spr\u00e5k, er ved \u00e5 integrere en spr\u00e5ktagg i nettstedets html-tekst. Den mest brukte spr\u00e5ktaggen er \"hreflang\".\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Et eksempel p\u00e5 bruk av denne taggen kan v\u00e6re:\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&lt;link rel=&#8221;alternate&#8221; href=&#8221;http:\/\/example.com\/de&#8221; hreflang=&#8221;de-de&#8221;\/&gt;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ved \u00e5 implementere dette eksemplet p\u00e5 nettstedet ditt vil det indikere for en s\u00f8kemotor at nettstedet bruker tysk (de) p\u00e5 denne spesifikke siden.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Noen gode r\u00e5d om spr\u00e5k:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pr\u00f8v \u00e5 ikke bruke maskinoversettelse. Oversettelsesteknologien er dessverre ikke helt p\u00e5 plass enn\u00e5, og dette kan skade brukeropplevelsen din ved \u00e5 gi deg un\u00f8yaktige tekster.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">S\u00f8rg for at hele nettstedet ditt presenteres korrekt p\u00e5 det spr\u00e5ket du henvender deg til.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ikke videresend kunden til en versjon av nettstedet som korrelerer med spr\u00e5ket de ser p\u00e5 nettstedet p\u00e5. Bare fordi en bruker interagerer med et nettsted p\u00e5 fransk, betyr ikke det at vedkommende bes\u00f8ker nettstedet fra Frankrike.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pr\u00f8v \u00e5 unng\u00e5 \u00e5 bruke cookie-skript for \u00e5 identifisere spr\u00e5kvariasjoner p\u00e5 nettstedet ditt, ettersom s\u00f8kemotorer ikke kan gjennoms\u00f8ke denne informasjonen.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">N\u00e5r du spr\u00e5koptimaliserer nettstedet ditt, er det best \u00e5 ikke bruke et ccTLD-domene, men i stedet en hreflang-tagg kombinert med et underdomene eller en underkatalog-URL. Informasjonen er mye tydeligere for s\u00f8kemotorene, og dette vil bidra til at nettstedet ditt vises i relevante s\u00f8keresultater for den riktige typen internettbrukere.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Now_lets_put_this_into_action\"><\/span><b>La oss n\u00e5 sette dette ut i livet!\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">N\u00e5 som vi har g\u00e5tt gjennom noen av de viktigste teknikkene for \u00e5 oppn\u00e5 vellykket internasjonal SEO-indeksering, er det p\u00e5 tide \u00e5 sette dem ut i livet!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Andre internasjonale SEO-faktorer som ogs\u00e5 kan inkluderes i optimaliseringsprosessen, er\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Nettstedshosting med lokal IP<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tilbakekoblinger til lokalt innhold<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">M\u00e5let er \u00e5 rangere p\u00e5 lokale s\u00f8kemotorer for land som Russland, Kina osv.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Hvis du \u00f8nsker \u00e5 komme i gang med internasjonal SEO eller er p\u00e5 utkikk etter digitale markedsf\u00f8ringstjenester, er Fresh Pies-teamet her for \u00e5 hjelpe deg! <\/span><span style=\"font-weight: 400;\">Du er velkommen til \u00e5 <\/span><a href=\"https:\/\/www.freshpies.co.uk\/nb\/kontakt\/\"><span style=\"font-weight: 400;\">kontakt oss via v\u00e5rt nettskjema<\/span><\/a><span style=\"font-weight: 400;\">eller ring oss p\u00e5 0207 112 9117 for mer informasjon.\u00a0<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Hva er internasjonal SEO? Klikk her for \u00e5 lese mer om hvordan spr\u00e5kkoder, nettadresser og innhold kan p\u00e5virke din internasjonale SEO.<\/p>","protected":false},"author":1,"featured_media":79316,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[78,79],"tags":[],"class_list":["post-79313","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","category-web"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What is international SEO? - Fresh Pies<\/title>\n<meta name=\"description\" content=\"What is international SEO? Click to read more about how language tags, urls and content can affect your SEO internationally.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.freshpies.co.uk\/nb\/hva-er-internasjonal-seo\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is international SEO?\" \/>\n<meta property=\"og:description\" content=\"What is international SEO? Click to read more about how language tags, urls and content can affect your SEO internationally.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.freshpies.co.uk\/nb\/hva-er-internasjonal-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"Fresh Pies\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/freshpiesdigital\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-11-25T10:58:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2021\/11\/interface-g60aa12a93_1280.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"854\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Helen White\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@freshpies\" \/>\n<meta name=\"twitter:site\" content=\"@freshpies\" \/>\n<meta name=\"twitter:label1\" content=\"Skrevet av\" \/>\n\t<meta name=\"twitter:data1\" content=\"Helen White\" \/>\n\t<meta name=\"twitter:label2\" content=\"Ansl. lesetid\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutter\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/what-is-international-seo\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/what-is-international-seo\\\/\"},\"author\":{\"name\":\"Helen White\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#\\\/schema\\\/person\\\/830db0111497960d0459fb15270ab26c\"},\"headline\":\"What is international SEO?\",\"datePublished\":\"2021-11-25T10:58:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/what-is-international-seo\\\/\"},\"wordCount\":1088,\"publisher\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/what-is-international-seo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.freshpies.co.uk\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/interface-g60aa12a93_1280.png\",\"articleSection\":[\"SEO\",\"Web\"],\"inLanguage\":\"nb-NO\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/what-is-international-seo\\\/\",\"url\":\"https:\\\/\\\/www.freshpies.co.uk\\\/what-is-international-seo\\\/\",\"name\":\"What is international SEO? - Fresh Pies\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/what-is-international-seo\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/what-is-international-seo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.freshpies.co.uk\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/interface-g60aa12a93_1280.png\",\"datePublished\":\"2021-11-25T10:58:48+00:00\",\"description\":\"What is international SEO? Click to read more about how language tags, urls and content can affect your SEO internationally.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/what-is-international-seo\\\/#breadcrumb\"},\"inLanguage\":\"nb-NO\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.freshpies.co.uk\\\/what-is-international-seo\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"nb-NO\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/what-is-international-seo\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.freshpies.co.uk\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/interface-g60aa12a93_1280.png\",\"contentUrl\":\"https:\\\/\\\/www.freshpies.co.uk\\\/wp-content\\\/uploads\\\/2021\\\/11\\\/interface-g60aa12a93_1280.png\",\"width\":1280,\"height\":854,\"caption\":\"International SEO\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/what-is-international-seo\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.freshpies.co.uk\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What is international SEO?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#website\",\"url\":\"https:\\\/\\\/www.freshpies.co.uk\\\/\",\"name\":\"Fresh Pies\",\"description\":\"Website and Digital Marketing Agency in Balham, South London\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.freshpies.co.uk\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"nb-NO\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#organization\",\"name\":\"Fresh Pies\",\"url\":\"https:\\\/\\\/www.freshpies.co.uk\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nb-NO\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.freshpies.co.uk\\\/wp-content\\\/uploads\\\/2018\\\/12\\\/fresh-pies-logo-svg-2.svg\",\"contentUrl\":\"https:\\\/\\\/www.freshpies.co.uk\\\/wp-content\\\/uploads\\\/2018\\\/12\\\/fresh-pies-logo-svg-2.svg\",\"width\":\"1\",\"height\":\"1\",\"caption\":\"Fresh Pies\"},\"image\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/freshpiesdigital\\\/\",\"https:\\\/\\\/x.com\\\/freshpies\",\"https:\\\/\\\/www.instagram.com\\\/freshpies\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/freshpies\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#\\\/schema\\\/person\\\/830db0111497960d0459fb15270ab26c\",\"name\":\"Helen White\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"nb-NO\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2462b657b359d5d70fb56ba22ef047b51c9c1f6a089dc424380dcfb2a65f9af4?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2462b657b359d5d70fb56ba22ef047b51c9c1f6a089dc424380dcfb2a65f9af4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/2462b657b359d5d70fb56ba22ef047b51c9c1f6a089dc424380dcfb2a65f9af4?s=96&d=mm&r=g\",\"caption\":\"Helen White\"},\"url\":\"https:\\\/\\\/www.freshpies.co.uk\\\/nb\\\/author\\\/freshpies\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Hva er internasjonal SEO? - Ferske paier","description":"Hva er internasjonal SEO? Klikk her for \u00e5 lese mer om hvordan spr\u00e5kkoder, nettadresser og innhold kan p\u00e5virke din internasjonale SEO.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.freshpies.co.uk\/nb\/hva-er-internasjonal-seo\/","og_locale":"nb_NO","og_type":"article","og_title":"What is international SEO?","og_description":"What is international SEO? Click to read more about how language tags, urls and content can affect your SEO internationally.","og_url":"https:\/\/www.freshpies.co.uk\/nb\/hva-er-internasjonal-seo\/","og_site_name":"Fresh Pies","article_publisher":"https:\/\/www.facebook.com\/freshpiesdigital\/","article_published_time":"2021-11-25T10:58:48+00:00","og_image":[{"width":1280,"height":854,"url":"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2021\/11\/interface-g60aa12a93_1280.png","type":"image\/png"}],"author":"Helen White","twitter_card":"summary_large_image","twitter_creator":"@freshpies","twitter_site":"@freshpies","twitter_misc":{"Skrevet av":"Helen White","Ansl. lesetid":"5 minutter"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.freshpies.co.uk\/what-is-international-seo\/#article","isPartOf":{"@id":"https:\/\/www.freshpies.co.uk\/what-is-international-seo\/"},"author":{"name":"Helen White","@id":"https:\/\/www.freshpies.co.uk\/#\/schema\/person\/830db0111497960d0459fb15270ab26c"},"headline":"What is international SEO?","datePublished":"2021-11-25T10:58:48+00:00","mainEntityOfPage":{"@id":"https:\/\/www.freshpies.co.uk\/what-is-international-seo\/"},"wordCount":1088,"publisher":{"@id":"https:\/\/www.freshpies.co.uk\/#organization"},"image":{"@id":"https:\/\/www.freshpies.co.uk\/what-is-international-seo\/#primaryimage"},"thumbnailUrl":"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2021\/11\/interface-g60aa12a93_1280.png","articleSection":["SEO","Web"],"inLanguage":"nb-NO"},{"@type":"WebPage","@id":"https:\/\/www.freshpies.co.uk\/what-is-international-seo\/","url":"https:\/\/www.freshpies.co.uk\/what-is-international-seo\/","name":"Hva er internasjonal SEO? - Ferske paier","isPartOf":{"@id":"https:\/\/www.freshpies.co.uk\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.freshpies.co.uk\/what-is-international-seo\/#primaryimage"},"image":{"@id":"https:\/\/www.freshpies.co.uk\/what-is-international-seo\/#primaryimage"},"thumbnailUrl":"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2021\/11\/interface-g60aa12a93_1280.png","datePublished":"2021-11-25T10:58:48+00:00","description":"Hva er internasjonal SEO? Klikk her for \u00e5 lese mer om hvordan spr\u00e5kkoder, nettadresser og innhold kan p\u00e5virke din internasjonale SEO.","breadcrumb":{"@id":"https:\/\/www.freshpies.co.uk\/what-is-international-seo\/#breadcrumb"},"inLanguage":"nb-NO","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.freshpies.co.uk\/what-is-international-seo\/"]}]},{"@type":"ImageObject","inLanguage":"nb-NO","@id":"https:\/\/www.freshpies.co.uk\/what-is-international-seo\/#primaryimage","url":"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2021\/11\/interface-g60aa12a93_1280.png","contentUrl":"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2021\/11\/interface-g60aa12a93_1280.png","width":1280,"height":854,"caption":"International SEO"},{"@type":"BreadcrumbList","@id":"https:\/\/www.freshpies.co.uk\/what-is-international-seo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.freshpies.co.uk\/"},{"@type":"ListItem","position":2,"name":"What is international SEO?"}]},{"@type":"WebSite","@id":"https:\/\/www.freshpies.co.uk\/#website","url":"https:\/\/www.freshpies.co.uk\/","name":"Ferske paier","description":"Byr\u00e5 for nettsider og digital markedsf\u00f8ring i Balham, S\u00f8r-London","publisher":{"@id":"https:\/\/www.freshpies.co.uk\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.freshpies.co.uk\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"nb-NO"},{"@type":"Organization","@id":"https:\/\/www.freshpies.co.uk\/#organization","name":"Ferske paier","url":"https:\/\/www.freshpies.co.uk\/","logo":{"@type":"ImageObject","inLanguage":"nb-NO","@id":"https:\/\/www.freshpies.co.uk\/#\/schema\/logo\/image\/","url":"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2018\/12\/fresh-pies-logo-svg-2.svg","contentUrl":"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2018\/12\/fresh-pies-logo-svg-2.svg","width":"1","height":"1","caption":"Fresh Pies"},"image":{"@id":"https:\/\/www.freshpies.co.uk\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/freshpiesdigital\/","https:\/\/x.com\/freshpies","https:\/\/www.instagram.com\/freshpies\/","https:\/\/www.linkedin.com\/company\/freshpies\/"]},{"@type":"Person","@id":"https:\/\/www.freshpies.co.uk\/#\/schema\/person\/830db0111497960d0459fb15270ab26c","name":"Helen White","image":{"@type":"ImageObject","inLanguage":"nb-NO","@id":"https:\/\/secure.gravatar.com\/avatar\/2462b657b359d5d70fb56ba22ef047b51c9c1f6a089dc424380dcfb2a65f9af4?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/2462b657b359d5d70fb56ba22ef047b51c9c1f6a089dc424380dcfb2a65f9af4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/2462b657b359d5d70fb56ba22ef047b51c9c1f6a089dc424380dcfb2a65f9af4?s=96&d=mm&r=g","caption":"Helen White"},"url":"https:\/\/www.freshpies.co.uk\/nb\/author\/freshpies\/"}]}},"_links":{"self":[{"href":"https:\/\/www.freshpies.co.uk\/nb\/wp-json\/wp\/v2\/posts\/79313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.freshpies.co.uk\/nb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.freshpies.co.uk\/nb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.freshpies.co.uk\/nb\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.freshpies.co.uk\/nb\/wp-json\/wp\/v2\/comments?post=79313"}],"version-history":[{"count":3,"href":"https:\/\/www.freshpies.co.uk\/nb\/wp-json\/wp\/v2\/posts\/79313\/revisions"}],"predecessor-version":[{"id":79317,"href":"https:\/\/www.freshpies.co.uk\/nb\/wp-json\/wp\/v2\/posts\/79313\/revisions\/79317"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.freshpies.co.uk\/nb\/wp-json\/wp\/v2\/media\/79316"}],"wp:attachment":[{"href":"https:\/\/www.freshpies.co.uk\/nb\/wp-json\/wp\/v2\/media?parent=79313"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.freshpies.co.uk\/nb\/wp-json\/wp\/v2\/categories?post=79313"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.freshpies.co.uk\/nb\/wp-json\/wp\/v2\/tags?post=79313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}