{"id":83728,"date":"2025-06-11T12:16:35","date_gmt":"2025-06-11T11:16:35","guid":{"rendered":"https:\/\/www.freshpies.co.uk\/?p=83728"},"modified":"2025-10-16T18:07:59","modified_gmt":"2025-10-16T17:07:59","slug":"google-analytics-for-nybegynnere","status":"publish","type":"post","link":"https:\/\/www.freshpies.co.uk\/nb\/google-analytics-for-beginners\/","title":{"rendered":"Google Analytics for nybegynnere"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-0\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode_text_column\" ><p><span style=\"font-weight: 400;\">Google Analytics er et gratis verkt\u00f8y fra Google som analyserer ytelsen til nettstedet ditt, inkludert trafikk, brukeratferd og enhetsytelse. Verkt\u00f8yet hjelper bedrifter med \u00e5 identifisere forbedringsomr\u00e5der og forst\u00e5 hvordan brukerne samhandler med nettstedet. Ved \u00e5 identifisere disse trendene kan man optimalisere fremtidige markedsf\u00f8ringskampanjer og opprettholde nettstedets tilstedev\u00e6relse p\u00e5 nettet. For nybegynnere kan Google Analytics imidlertid virke ganske skremmende. Les videre for \u00e5 l\u00e6re det grunnleggende om hvordan du konfigurerer Google Analytics, og\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-left counter-flat ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Innhold<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Veksle mellom innholdsfortegnelsen\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #0a0a0a;color:#0a0a0a\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #0a0a0a;color:#0a0a0a\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.freshpies.co.uk\/nb\/google-analytics-for-beginners\/#What_is_Google_Analytics\" >Hva er Google Analytics?\u00a0<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.freshpies.co.uk\/nb\/google-analytics-for-beginners\/#Understanding_Google_Analytics\" >Forst\u00e5 Google Analytics<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.freshpies.co.uk\/nb\/google-analytics-for-beginners\/#Key_Metrics_Beginners_Should_Know\" >N\u00f8kkeltall nybegynnere b\u00f8r kjenne til<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.freshpies.co.uk\/nb\/google-analytics-for-beginners\/#Tips_for_Getting_The_Most_Out_of_Google_Analytics\" >Tips for \u00e5 f\u00e5 mest mulig ut av Google Analytics\u00a0<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.freshpies.co.uk\/nb\/google-analytics-for-beginners\/#Common_Mistakes_to_Avoid\" >Vanlige feil \u00e5 unng\u00e5\u00a0<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.freshpies.co.uk\/nb\/google-analytics-for-beginners\/#Next_Steps_Where_to_Go_From_Here\" >Neste skritt: Hvor skal vi g\u00e5 videre herfra?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"What_is_Google_Analytics\"><\/span><b>Hva er Google Analytics?\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Det kan h\u00f8res ut som en uoverkommelig oppgave \u00e5 sette opp en Google Analytics-konto, men det er enklere enn du kanskje tror. Her er noen enkle trinn for \u00e5 komme i gang: <\/span><\/p>\n<p><strong>1.<\/strong><b>Logg p\u00e5 Google Analytics<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Bes\u00f8k <\/span><a href=\"http:\/\/analytics.google.com\"><span style=\"font-weight: 400;\">analytics.google.com<\/span><\/a><span style=\"font-weight: 400;\"> og logg inn med Google-kontoen din<\/span><\/p>\n<p><b>2. Klikk p\u00e5 Start m\u00e5ling\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Klikk p\u00e5 \"Start m\u00e5ling\"-knappen for \u00e5 begynne \u00e5 opprette den nye GA4-eiendommen<\/span><\/p>\n<p><b>3. Sett opp kontoen din<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Dette kan enten v\u00e6re navnet p\u00e5 bedriften eller nettstedet ditt<\/span><\/p>\n<p><b>4. Opprett en GA4-eiendom<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Angi et navn for GA4-eiendommen din (f.eks. \"My Business Website\"), og velg deretter tidssone og valuta.\u00a0<\/span><\/p>\n<p><b>5. Legg til en datastr\u00f8m<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Velg hvilken type datastr\u00f8m du vil bruke: Internett, iOS-app eller Android-app.<\/span><\/p>\n<p><strong>6. I<\/strong><b>nstaller GA4-taggen p\u00e5 nettstedet ditt<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Etter at du har opprettet datastr\u00f8mmen, vil Google oppgi en m\u00e5le-ID (ser ut som G-XXXXXXXXXXXXXX). Du kan legge til str\u00f8mmen p\u00e5 to m\u00e5ter:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Nettstedskode\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Google Tag Manager <\/span><\/li>\n<\/ul>\n<p><b>7. Sjekk rapportering i sanntid\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">N\u00e5r det er installert, g\u00e5r du over til sanntidsrapportering og \u00e5pner nettstedet ditt p\u00e5 en annen fane. G\u00e5 tilbake til sanntidsrapportering for \u00e5 se om data blir registrert.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hvis du fortsatt ikke vet hvordan du skal installere GA4, er teamet v\u00e5rt hos Fresh Pies eksperter p\u00e5 \u00e5 installere GA4. Kontakt oss i dag hvis du trenger hjelp.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><img decoding=\"async\" class=\"size-large wp-image-83747 aligncenter\" style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif; font-size: 14px;\" src=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/gablog-1024x680.png\" alt=\"\" width=\"840\" height=\"558\" srcset=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/gablog-1024x680.png 1024w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/gablog-300x199.png 300w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/gablog-768x510.png 768w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/gablog-18x12.png 18w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/gablog-350x232.png 350w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/gablog.png 1088w\" sizes=\"(max-width: 840px) 100vw, 840px\" \/><b style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif; font-size: 14px;\"><\/b><\/h2>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Understanding_Google_Analytics\"><\/span><b>Forst\u00e5 Google <\/b>Analyse<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Dashbordet i Google Analytics 4 kan virke overveldende ved f\u00f8rste \u00f8yekast, men det er utformet for \u00e5 gi deg klar innsikt i hvordan folk finner og bruker nettstedet ditt. Fra startsiden f\u00e5r du en oversikt over antall brukere, trafikkilder og engasjement. Du kan se bes\u00f8kende i sanntid, spore hvor de kommer fra, hvilke sider de ser p\u00e5 og til og med hvilke handlinger de utf\u00f8rer. Seksjoner som \"Rapporter\", \"Engasjement<\/span><span style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\">ent\" og \"Utforsk\" hjelper deg med \u00e5 dykke dypere ned i brukeratferd og konverteringer, slik at du kan se hva som fungerer og hva som ikke fungerer n\u00e5r det gjelder nettstedet ditt.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Key_Metrics_Beginners_Should_Know\"><\/span><b>N\u00f8kkeltall nybegynnere b\u00f8r kjenne til<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">N\u00e5r du navigerer i Google Analytics, vil du for det meste finne det du leter etter i disse to seksjonene:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Anskaffelse av trafikk <\/b><span style=\"font-weight: 400;\">- viser din f\u00f8rste brukerkilde, enten det er organisk, betalt, display, direkte eller cross network.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sider og skjermbilder<\/b><span style=\"font-weight: 400;\"> - identifiserer trafikken p\u00e5 alle sider som er knyttet til nettstedet ditt.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">N\u00e5r du analyserer disse seksjonene, ser du en tabell som du kan tilpasse for \u00e5 skreddersy de beregningene du er interessert i. Viktige beregninger du b\u00f8r vurdere, er\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sesjoner<\/b><span style=\"font-weight: 400;\"> - identifiserer brukerens engasjement gjennom hele reisen p\u00e5 nettstedet.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Avvisningsfrekvens<\/b><span style=\"font-weight: 400;\"> - vises i en % og viser antall ganger en bruker forlater nettstedet etter bare ett sidebes\u00f8k.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Gjennomsnittlig \u00f8ktvarighet<\/b><span style=\"font-weight: 400;\"> - viser hvor lang tid en bruker har brukt p\u00e5 hele nettstedsreisen i l\u00f8pet av en enkelt \u00f8kt.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Aktive brukere<\/b><span style=\"font-weight: 400;\"> - viser antall unike brukere som bes\u00f8ker nettstedet ditt i l\u00f8pet av en gitt tidsramme.\u00a0<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Tips_for_Getting_The_Most_Out_of_Google_Analytics\"><\/span><b>Tips for \u00e5 f\u00e5 mest mulig ut av Google Analytics\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">For \u00e5 f\u00e5 mest mulig ut av Google Analytics, b\u00f8r du vurdere disse beste fremgangsm\u00e5tene\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bruk Innsikt<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Hvis det er omr\u00e5der du synes er vanskelige, kan du bruke \"Ask Analytics\"-funksjonen til \u00e5 stille sp\u00f8rsm\u00e5l om dataene dine for \u00e5 f\u00e5 svar p\u00e5 det du trenger.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bruk s\u00f8kefeltet<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Noen ganger kan det v\u00e6re vanskelig \u00e5 finne beregninger. S\u00f8kefeltet \u00f8verst p\u00e5 siden er utformet for \u00e5 hjelpe deg med \u00e5 finne m\u00e5ltall du sliter med \u00e5 finne. Bare skriv inn noe s\u00e5nt som \"fluktfrekvens\", s\u00e5 kommer Google tilbake med det \u00f8nskede m\u00e5ltallet.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Koble analysekontoen din til andre datakilder\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Google Analytics gj\u00f8r det mulig \u00e5 koble til andre datakilder, for eksempel Google Ads, for \u00e5 gi deg mer avansert rapportering\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bruk UTM-koder\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Hvis du \u00f8nsker \u00e5 spore individuelle hendelser, for eksempel nyhetsbrevkampanjer eller lenker i sosiale medier, er det en fordel \u00e5 opprette UTM-koder, ettersom du kan spore individuelle markedsf\u00f8ringskampanjer i GA4. Det finnes mange UTM-kodegeneratorer tilgjengelig p\u00e5 Google.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Spor viktige hendelser<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Nettstedet ditt vil ha visse elementer du \u00f8nsker \u00e5 spore, for eksempel skjemainnleveringer og telefonklikk. Bruk tag manager til \u00e5 installere. Ved \u00e5 identifisere disse brukerinteraksjonene f\u00e5r du mer detaljert rapportering.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Spor konverteringer\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">N\u00e5r n\u00f8kkelhendelser er identifisert og sporing er p\u00e5 plass, kan du spore n\u00f8kkelhendelser og identifisere disse som konverteringer for \u00e5 se hvor mange ganger disse hendelsene inntreffer.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Common_Mistakes_to_Avoid\"><\/span><b>Vanlige feil \u00e5 unng\u00e5\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Det finnes noen enkle feil du b\u00f8r unng\u00e5 n\u00e5r det gjelder konfigurasjon og dataanalyse, for eksempel\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Dupliserte sporingskoder installert\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Feil kodeplassering under installasjonen\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Inkonsekvent sporing p\u00e5 tvers av alle sider\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Intern trafikk filtreres ikke bort\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Feil i UTM-taggen under konfigurasjonen<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Feil bruk av filtre\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ikke utelukke irrelevant informasjon fra rapporter.\u00a0<\/span><\/li>\n<\/ul>\n<h2><b><img decoding=\"async\" class=\"alignnone size-full wp-image-83776\" src=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/final-ga.png\" alt=\"\" width=\"988\" height=\"708\" srcset=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/final-ga.png 988w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/final-ga-300x215.png 300w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/final-ga-768x550.png 768w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/final-ga-18x12.png 18w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/final-ga-350x251.png 350w\" sizes=\"(max-width: 988px) 100vw, 988px\" \/><\/b><\/h2>\n<h2><span class=\"ez-toc-section\" id=\"Next_Steps_Where_to_Go_From_Here\"><\/span><b>Neste skritt: Hvor skal vi g\u00e5 videre herfra?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">N\u00e5r du har blitt kjent med Google Analytic, vil det sannsynligvis bli ditt sentrale knutepunkt for data. De neste trinnene vil sannsynligvis v\u00e6re \u00e5 utvide hendelsene og rapporteringen, for eksempel ved \u00e5 bruke Looker Studio for mer detaljert rapportering, noe som vil bidra til \u00e5 identifisere omr\u00e5der for optimalisering og m\u00e5l for nettstedet.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.freshpies.co.uk\/nb\/kontakt\/\"><span style=\"font-weight: 400;\">Kontakt <\/span><\/a><span style=\"font-weight: 400;\">Fresh Pies for sp\u00f8rsm\u00e5l eller hjelp med Google Analytics-opprettelsen din. Vi hjelper deg gjerne.\u00a0<\/span><\/p>\n<p>\n<\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-0\" data-row=\"script-row-unique-0\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-0\"));<\/script><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Google Analytics er et gratis verkt\u00f8y fra Google som analyserer ytelsen til nettstedet ditt, inkludert trafikk, brukeratferd og enhetsytelse. Verkt\u00f8yet hjelper bedrifter med \u00e5 identifisere forbedringsomr\u00e5der og forst\u00e5 hvordan brukerne samhandler med nettstedet. Ved \u00e5 identifisere disse trendene kan man optimalisere fremtidige markedsf\u00f8ringskampanjer og opprettholde nettstedets tilstedev\u00e6relse p\u00e5 nettet. For nybegynnere kan Google Analytics imidlertid virke ganske skremmende. Les videre for \u00e5 l\u00e6re det grunnleggende om hvordan du konfigurerer Google Analytics, og\u00a0<\/p>","protected":false},"author":11,"featured_media":83734,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68,1174],"tags":[],"class_list":["post-83728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-ads","category-digital-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Google Analytics for Beginners - Fresh Pies<\/title>\n<meta name=\"description\" content=\"Google Analytics is a free tool that analyses the performance of your website, but Google Analytics for beginners has a big learning curve.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.freshpies.co.uk\/nb\/google-analytics-for-nybegynnere\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Analytics for Beginners\" \/>\n<meta property=\"og:description\" content=\"Google Analytics is a free tool that analyses the performance of your website, but Google Analytics for beginners has a big learning curve.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.freshpies.co.uk\/nb\/google-analytics-for-nybegynnere\/\" \/>\n<meta property=\"og:site_name\" content=\"Fresh Pies\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/freshpiesdigital\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-11T11:16:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-16T17:07:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2025\/06\/deng-xiang-WXQm_NTK0U-unsplash-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"3000\" \/>\n\t<meta property=\"og:image:height\" content=\"1994\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Miles Fehmi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@freshpies\" \/>\n<meta name=\"twitter:site\" content=\"@freshpies\" \/>\n<meta name=\"twitter:label1\" content=\"Skrevet av\" \/>\n\t<meta name=\"twitter:data1\" content=\"Miles Fehmi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Ansl. lesetid\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutter\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/google-analytics-for-beginners\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/google-analytics-for-beginners\\\/\"},\"author\":{\"name\":\"Miles Fehmi\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#\\\/schema\\\/person\\\/ab627ec66d740c7879934ee2213abbca\"},\"headline\":\"Google Analytics for Beginners\",\"datePublished\":\"2025-06-11T11:16:35+00:00\",\"dateModified\":\"2025-10-16T17:07:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/google-analytics-for-beginners\\\/\"},\"wordCount\":936,\"publisher\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/google-analytics-for-beginners\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.freshpies.co.uk\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/deng-xiang-WXQm_NTK0U-unsplash-1.jpg\",\"articleSection\":[\"Google Ads\",\"Digital Marketing\"],\"inLanguage\":\"nb-NO\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.freshpies.co.uk\\\/google-analytics-for-beginners\\\/\",\"url\":\"https:\\\/\\\/www.freshpies.co.uk\\\/google-analytics-for-beginners\\\/\",\"name\":\"Google Analytics for Beginners - 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