{"id":79793,"date":"2025-03-15T10:37:56","date_gmt":"2025-03-15T10:37:56","guid":{"rendered":"https:\/\/www.freshpies.co.uk\/?post_type=portfolio&#038;p=79793"},"modified":"2025-09-12T13:16:09","modified_gmt":"2025-09-12T12:16:09","slug":"o-manual-londres","status":"publish","type":"portfolio","link":"https:\/\/www.freshpies.co.uk\/pt\/project\/the-manual-london\/","title":{"rendered":"O Manual"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div data-parent=\"true\" class=\"vc_row has-bg need-focus style-color-xsdn-bg row-container\" id=\"row-unique-0\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><div class=\"h3 vimeo-video fluid-object\" style=\"padding-top: 62.26%\"><iframe title=\"A terceira corre\u00e7\u00e3o do cabe\u00e7alho manual.mp4\" src=\"https:\/\/player.vimeo.com\/video\/778422146?background=1&amp;title=0&amp;byline=0&amp;portrait=0&amp;dnt=1?dnt=1&amp;app_id=122963\" width=\"840\" height=\"473\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/div><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-0\" data-row=\"script-row-unique-0\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-0\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row has-bg need-focus style-color-xsdn-bg row-container\" id=\"row-unique-1\"><div class=\"row full-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell\" ><div class=\"uncont no-block-padding col-custom-width\" style=\" max-width:50%;\" ><div class=\"uncode_text_column fp-project-title\" ><\/p>\n<h1 class=\"h5\">O Manual<\/h1>\n<p>\n<\/div><div class=\"vc_custom_heading_wrap fp-project-subtitle\"><div class=\"heading-text el-text\" ><h2 class=\"h2\" ><span>O poder do Live<\/span><\/h2><\/div><div class=\"clear\"><\/div><\/div><div class=\"uncode_text_column vc_custom_1728999991398\"  style=\"margin-bottom: 24px ;\"><p><a href=\"https:\/\/www.freshpies.co.uk\/pt\/o-nosso-trabalho\/#website-design-and-development\">Conce\u00e7\u00e3o e desenvolvimento de s\u00edtios Web<\/a>, <a href=\"https:\/\/www.freshpies.co.uk\/pt\/o-nosso-trabalho\/#digital-marketing\">Marketing digital<\/a><\/p>\n<\/div><div class=\"vc_custom_heading_wrap fp-project-subtitle\"><div class=\"heading-text el-text\" ><hr class=\"separator-break\" \/><\/div><div class=\"clear\"><\/div><\/div><div class=\"uncode_text_column\" ><p>The Manual \u00e9 uma equipa de criadores experientes com mais de 20 anos de experi\u00eancia na ind\u00fastria de eventos, desde espect\u00e1culos ao vivo a lan\u00e7amentos de produtos e activa\u00e7\u00f5es imersivas.<\/p>\n<p>Temos trabalhado com o The Manual desde 2016, a sua marca inicial e o seu website tinham resistido ao teste do tempo, mas estava na altura de um brilho mais \"adulto\"! Colabor\u00e1mos com a Almighty Brands na identidade renovada, desenvolvendo um conjunto de activos de marca, incluindo as \"fa\u00edscas\" e os selos. Concebemos e desenvolvemos o s\u00edtio Web. Quer\u00edamos que o s\u00edtio fosse t\u00e3o envolvente como os seus eventos e que mostrasse \"The Power of Live\".<\/p>\n<p>Esperamos que goste tanto quanto n\u00f3s da renova\u00e7\u00e3o da marca e do novo s\u00edtio Web com \"fa\u00edsca\"!<\/p>\n<p><a href=\"https:\/\/www.themanuallondon.com\" target=\"_blank\" rel=\"noopener\">www.themanuallondon.com<\/a><\/p>\n<\/div><div class=\"uncode-wrapper uncode-share  has-title\" ><h6>Partilhar<\/h6><div class=\"share-button share-buttons share-inline\" data-url=\"\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-1\" data-row=\"script-row-unique-1\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-1\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row has-bg need-focus style-color-xsdn-bg row-container\" id=\"row-unique-2\"><div class=\"row col-no-gutter limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-79796\" src=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/2_ipads.png\" width=\"1604\" height=\"754\" alt=\"\" srcset=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/2_ipads.png 1604w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/2_ipads-300x141.png 300w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/2_ipads-1024x481.png 1024w, 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text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-79797\" src=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/3_footers.png\" width=\"1610\" height=\"1204\" alt=\"\" srcset=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/3_footers.png 1610w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/3_footers-300x224.png 300w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/3_footers-1024x766.png 1024w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/3_footers-768x574.png 768w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/3_footers-1536x1149.png 1536w\" sizes=\"(max-width: 1610px) 100vw, 1610px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-3\" data-row=\"script-row-unique-3\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-3\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row has-bg need-focus style-color-xsdn-bg row-container\" id=\"row-unique-4\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><div class=\"h3 vimeo-video fluid-object\" style=\"padding-top: 52.14%\"><iframe title=\"globo_anima\u00e7\u00e3o.mp4\" src=\"https:\/\/player.vimeo.com\/video\/773744219?background=1&amp;title=0&amp;byline=0&amp;portrait=0&amp;dnt=1?dnt=1&amp;app_id=122963\" width=\"840\" height=\"438\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/div><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-4\" data-row=\"script-row-unique-4\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-4\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row has-bg need-focus style-color-xsdn-bg vc_custom_1670323319524 row-container\" style=\"margin-top: 75px 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tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-79800\" src=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/long_screenshot_1.png\" width=\"629\" height=\"1366\" alt=\"\" srcset=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/long_screenshot_1.png 629w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/long_screenshot_1-138x300.png 138w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/long_screenshot_1-472x1024.png 472w\" sizes=\"(max-width: 629px) 100vw, 629px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-top pos-center align_left column_child col-lg-6 single-internal-gutter shift-col-wa\"><div class=\"uncol style-light shift_y_double shift_y_down_neg_double shift_y_down_fixed animate_when_almost_visible bottom-t-top\" data-delay=\"800\" data-speed=\"800\"><div class=\"uncoltable\"><div class=\"uncell  vc_custom_1548862372603 no-block-padding\" style=\"padding-right: 30px ;padding-bottom: 30px ;padding-left: 30px ;\" ><div class=\"uncont\" style=\" max-width:85%;\" ><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-shadowed tmb-shadowed-sm tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-79808\" src=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/long_screenshot_2_2x.png\" width=\"1258\" height=\"2447\" alt=\"\" srcset=\"https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/long_screenshot_2_2x.png 1258w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/long_screenshot_2_2x-154x300.png 154w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/long_screenshot_2_2x-526x1024.png 526w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/long_screenshot_2_2x-768x1494.png 768w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/long_screenshot_2_2x-790x1536.png 790w, https:\/\/www.freshpies.co.uk\/wp-content\/uploads\/2022\/11\/long_screenshot_2_2x-1053x2048.png 1053w\" sizes=\"(max-width: 1258px) 100vw, 1258px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-6\" data-row=\"script-row-unique-6\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-6\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row has-bg need-focus style-color-xsdn-bg row-container mobile-hidden\" id=\"row-unique-7\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"empty-space empty-quart\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-7\" data-row=\"script-row-unique-7\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-7\"));<\/script><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Fomos abordados pela 31Ten Consulting para redesenhar o seu s\u00edtio Web (na altura n\u00e3o se aperceberam, mas tamb\u00e9m precisavam da nossa ajuda com uma reformula\u00e7\u00e3o da marca). A empresa foi criada em 2015 e foi lan\u00e7ada com uma identidade de marca e um s\u00edtio Web b\u00e1sicos. Estava na altura de renovar a marca e fic\u00e1mos muito satisfeitos por termos sido convidados para o fazer. Trabalh\u00e1mos com Ben Jory da Jory and Co na identidade da marca, apresent\u00e1mos uma s\u00e9rie de conceitos, eles escolheram o conceito mais arrojado (e o nosso favorito... Eu sei, n\u00e3o dev\u00edamos ter favoritos!). De seguida, coloc\u00e1mos a sua marca online, reformulando o texto e criando um website que reposiciona a 31Ten como l\u00edder na sua \u00e1rea. Tamb\u00e9m trabalh\u00e1mos em material de marketing de apoio, incluindo cart\u00f5es de visita, postais, modelos de escrit\u00f3rio e assinaturas de correio eletr\u00f3nico. <\/p>","protected":false},"author":1,"featured_media":79795,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"portfolio_category":[19,73],"class_list":["post-79793","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-website-design-development","portfolio_category-online-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Manual - Fresh Pies<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.freshpies.co.uk\/pt\/projeto\/o-manual-londres\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Manual\" \/>\n<meta property=\"og:description\" content=\"We were approached by 31Ten Consulting to redesign their website (they didn&#039;t realise it at the time but they also needed our help with a rebrand). 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