{"id":83623,"date":"2025-05-07T13:30:22","date_gmt":"2025-05-07T12:30:22","guid":{"rendered":"https:\/\/www.freshpies.co.uk\/?p=83623"},"modified":"2025-05-12T17:06:13","modified_gmt":"2025-05-12T16:06:13","slug":"o-sitio-web-necessita-de-atualizacao-dos-sinais","status":"publish","type":"post","link":"https:\/\/www.freshpies.co.uk\/pt\/website-needs-updating-signs\/","title":{"rendered":"Como saber se o seu site precisa de ser atualizado: Os sinais a que deve estar atento"},"content":{"rendered":"<p>Os s\u00edtios Web est\u00e3o a ficar obsoletos mais depressa do que nunca. O que costumava durar 7-10 anos pode agora parecer cansado em metade desse tempo, especialmente num mundo digital que se move \u00e0 velocidade das tend\u00eancias do TikTok. Se a sua empresa \u00e9 um servi\u00e7o, um com\u00e9rcio eletr\u00f3nico ou uma loja f\u00edsica com sede na cidade, \u00e9 muito prov\u00e1vel que seja ultrapassado por um novo pretendente \u00e0 coroa, e rapidamente. Ter um site que parece ultrapassado, ou que n\u00e3o recebe aten\u00e7\u00e3o h\u00e1 algum tempo, pode custar-lhe mais do que pensa.<\/p>\n<p>Aqui est\u00e3o alguns sinais para o ajudar a perceber se est\u00e1 na altura de se renovar:<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-left counter-flat ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Conte\u00fado<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Alternar o \u00edndice\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Alternar<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #0a0a0a;color:#0a0a0a\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #0a0a0a;color:#0a0a0a\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.freshpies.co.uk\/pt\/website-needs-updating-signs\/#Your_website_isnt_mobile-friendly\" >O seu s\u00edtio Web n\u00e3o \u00e9 compat\u00edvel com dispositivos m\u00f3veis<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.freshpies.co.uk\/pt\/website-needs-updating-signs\/#Youre_embarrassed_to_share_it\" >Tem vergonha de o partilhar<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.freshpies.co.uk\/pt\/website-needs-updating-signs\/#Its_not_bringing_in_any_leads\" >N\u00e3o est\u00e1 a trazer nenhum contacto<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.freshpies.co.uk\/pt\/website-needs-updating-signs\/#Its_slow_broken_or_clunky\" >\u00c9 lento, avariado ou desajeitado<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.freshpies.co.uk\/pt\/website-needs-updating-signs\/#Your_business_has_outgrown_it\" >A sua empresa ultrapassou o seu tamanho<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.freshpies.co.uk\/pt\/website-needs-updating-signs\/#Final_Slice\" >Fatia final<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Your_website_isnt_mobile-friendly\"><\/span>O seu s\u00edtio Web n\u00e3o \u00e9 compat\u00edvel com dispositivos m\u00f3veis<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Mas a s\u00e9rio, o que \u00e9 que est\u00e1 a pensar se isto se aplica ao seu site? N\u00e3o, mas de facto um pouco. Com quase 70% de todas as sess\u00f5es de tr\u00e1fego do Reino Unido provenientes de dispositivos m\u00f3veis, tem de se certificar de que o seu s\u00edtio web est\u00e1 pronto para o rock. Hoje em dia, \u00e9 dif\u00edcil ter paci\u00eancia e tenho a certeza de que j\u00e1 abandonou um site no seu telem\u00f3vel que n\u00e3o correspondia \u00e0s suas expectativas. Um site atualizado funciona em todo o lado, para todos.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Youre_embarrassed_to_share_it\"><\/span>Tem vergonha de o partilhar<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>N\u00e3o existe um equivalente digital r\u00e1pido de uma arruma\u00e7\u00e3o de \u00faltima hora antes da chegada dos convidados. Se o seu s\u00edtio web o faz estremecer, \u00e9 um sinal de alerta. Se tem vergonha de o mostrar aos amigos, \u00e0 fam\u00edlia e aos colegas, imagine ent\u00e3o como os seus clientes e consumidores n\u00e3o ficar\u00e3o impressionados. O seu site deve refletir quem \u00e9 agora, e n\u00e3o quem pensava ser h\u00e1 cinco anos.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Its_not_bringing_in_any_leads\"><\/span>N\u00e3o est\u00e1 a trazer nenhum contacto<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Se o seu s\u00edtio Web est\u00e1 simplesmente parado, n\u00e3o est\u00e1 a fazer o seu trabalho. Um bom s\u00edtio Web \u00e9 um vendedor digital: dispon\u00edvel 24 horas por dia, 7 dias por semana, mensur\u00e1vel e optimizado para a a\u00e7\u00e3o. O que \u00e9 o <a href=\"https:\/\/www.freshpies.co.uk\/pt\/base-de-conhecimentos\/o-que-e-ux\/\">UX<\/a> como? Precisa de passar algum tempo a trabalhar em <a href=\"https:\/\/www.freshpies.co.uk\/pt\/base-de-conhecimentos\/o-que-e-um-cta-marketing\/\">CTAs<\/a>? Como \u00e9 o percurso de convers\u00e3o? Se o seu s\u00edtio Web n\u00e3o est\u00e1 a fazer o que precisa, considere isto como um sinal para <a href=\"https:\/\/www.freshpies.co.uk\/pt\/contacto\/\">entrar em contacto<\/a> connosco agora.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Its_slow_broken_or_clunky\"><\/span>\u00c9 lento, avariado ou desajeitado<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Se tiver erros 404 devido a liga\u00e7\u00f5es internas quebradas, imagens em falta ou <a href=\"https:\/\/www.freshpies.co.uk\/pt\/base-de-conhecimentos\/melhorar-a-velocidade-de-carregamento-do-meu-sitio-web\/\">tempos de carregamento de p\u00e1gina lentos<\/a>Isso \u00e9 um verdadeiro n\u00e3o-n\u00e3o, e levar\u00e1 a altas taxas de rejei\u00e7\u00e3o. E, n\u00e3o s\u00f3 os seus clientes notam, como o Google tamb\u00e9m. N\u00e3o temos informa\u00e7\u00f5es sobre o algoritmo, mas sabemos que negligenciar este lado da SEO come\u00e7ar\u00e1 a prejudicar a sua classifica\u00e7\u00e3o SERP, o que significa que menos clientes o v\u00eaem.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Your_business_has_outgrown_it\"><\/span>A sua empresa ultrapassou o seu tamanho<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Mudou a sua oferta ou alterou a sua oferta, ou escalou, cresceu, fundiu-se? Talvez a funcionalidade j\u00e1 n\u00e3o esteja a funcionar como antes. Pode safar-se com correc\u00e7\u00f5es uma ou duas vezes. Mas, para al\u00e9m disso, \u00e9 mais inteligente investir numa reconstru\u00e7\u00e3o do que continuar a remendar algo que j\u00e1 n\u00e3o serve.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Final_Slice\"><\/span>Fatia final<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Se alguma destas coisas lhe soa familiar, n\u00e3o est\u00e1 sozinho. A maioria dos clientes chega at\u00e9 n\u00f3s sabendo que algo n\u00e3o est\u00e1 bem, mesmo que n\u00e3o consigam identificar o motivo. N\u00f3s ajudamo-lo a descobrir e a resolver o problema. Vamos conversar quando estiver pronto.<\/p>","protected":false},"excerpt":{"rendered":"<p>Os s\u00edtios Web est\u00e3o a ficar obsoletos mais depressa do que nunca. O que costumava durar 7-10 anos pode agora parecer cansado em metade desse tempo, especialmente num mundo digital que se move \u00e0 velocidade das tend\u00eancias do TikTok. Se a sua empresa \u00e9 um servi\u00e7o, um com\u00e9rcio eletr\u00f3nico ou uma loja f\u00edsica com sede na cidade, \u00e9 muito prov\u00e1vel que seja ultrapassado por um novo pretendente \u00e0 coroa, e rapidamente. Ter um site que parece ultrapassado, ou que n\u00e3o recebe aten\u00e7\u00e3o h\u00e1 algum tempo, pode custar-lhe mais do que pensa.<\/p>","protected":false},"author":9,"featured_media":83624,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1172],"tags":[],"class_list":["post-83623","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-website-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Tell If Your Website Needs Updating: The Signs to Watch For - Fresh Pies<\/title>\n<meta name=\"description\" content=\"Does your website still pulls its weight? 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