What Is SEO Package
An SEO package is a comprehensive bundles of services offered by digital marketing agencies or SEO specialists to help businesses improve their online visibility and search engine rankings. SEO packages for small businesses can seem like a lot, but you’re playing a long game here. A game that’s important to be consistent in. SEO packages typically include a range of services such as keyword research, on-page optimization, link building, content creation, and performance tracking.
Your SEO Package: Size Matters!
Keyword research is a crucial component of any SEO package, as it helps identify the most relevant and high-performing keywords for a business’s target audience. By optimising website content and meta tags with these keywords, businesses can improve their chances of ranking higher in search engine results pages (SERPs) and attracting more organic traffic.
On-page optimisation involves making technical improvements to a website to enhance its search engine friendliness. This includes optimising page titles, meta descriptions, headings, and image alt text, as well as improving site speed, mobile-friendliness, and overall user experience.
Link building should also be in SEO packages. It helps increase a website’s authority and credibility in the eyes of search engines. By acquiring high-quality backlinks from reputable websites, businesses improve their chances of ranking higher in SERPs and driving more organic traffic to their site.
Content creation is also a key element of an SEO package, as high-quality, relevant content is essential for attracting and engaging website visitors. (Not forgetting your relevancy score, if you’re running ads) By creating informative blog posts, articles, infographics, and videos that target specific keywords and topics, you can improve your search engine rankings and establish yourself as an industry authority. Search engines reward regular new content of high quality.
Performance tracking is the final piece of the puzzle in SEO packages, as it allows businesses to monitor the effectiveness of their SEO efforts and make data-driven decisions to optimise their strategies. By tracking key metrics such as organic traffic, keyword rankings, backlink profiles, and conversion rates, businesses can identify areas for improvement and continuously refine their SEO strategies for better results. Here at Fresh Pies we also pay attention to bounce rates.
TLDR:
SEO packages are comprehensive bundles of services designed to help businesses improve their online visibility and search engine rankings. By combining services such as keyword research, on-page optimisation, link building, content creation, and performance tracking, businesses can enhance their SEO efforts and drive more organic traffic to their websites. If you’re looking for an SEO package for small businesses, we have several – get in touch with us here to find out more.